Re: Today's Papers - August 7, 1997

Ernest Prabhakar (ernest@apple.com)
Fri, 8 Aug 97 11:14:26 -0700


Odd Reply-To: field you have there.

Thanks for the reference bits. A couple comments

> Microsoft wouldn't elaborate for the
>Journal except to say "any payments would be non-material." (Does that
>mean spiritual?)

I think "non-material" means they are a strict payment, not an equity stake.

> The only thing missing is the babe
> running up the aisle flinging a hammer at the screen.

Well, you know I was supposed to go to Boston, but they changed their mind...

- Ernie "The hammer" Prabhakar

Begin forwarded message:

Date: Thu, 7 Aug 1997 06:00:57 -0700 (PDT)
From: Slate Magazine <help@slate.com>
To: papers@microsoft.nwnet.com
Subject: Today's Papers - August 7, 1997
Sender: papers-owner@microsoft.nwnet.com

Slate's Todays Papers reveals two gems here. Notice that the total
investment was actually a quarter billion. Also, I found the cover picture
in the NYT striking, but I didn't make the brilliant connection to images
past.

On Thursday, August 07, Slate Magazine <help@slate.com> wrote:

>Taking a Bite
>by Scott Shuger

>In a story that was no doubt press-released to death, somehow only the
>WP managed to mention that the deal leaves Microsoft with a 7 percent
>stake in Apple. But the WSJ gets the nod for reporting the most
>intriguing singularity that otherwise went unnoticed: that as part of
>the deal, besides the $150 million investment, Microsoft will pay
>Apple an additional $100 million. Microsoft wouldn't elaborate for the
>Journal except to say "any payments would be non-material." (Does that
>mean spiritual?)

>All the majors that carry photos (that is, everybody but the WSJ)
>accompany the Microsoft/Apple story with the same top-of-the-page
>shot: a giant televised Bill Gates looming over a tiny, merely human
>Steve Jobs. When editors made this choice, do you think they were at
>all aware how much this looks like that famous Super Bowl ad that
>first introduced the Macintosh? The only thing missing is the babe
>running up the aisle flinging a hammer at the screen.

The Reuters picture from
<http://www.nytimes.com/library/cyber/week/080797apple.html> is attached.

Here's a description of the commercial
<http://adage.com/news_and_features/special_reports/commercials/years.1980.2.html>
and here it is as a 13.4 MB QuickTime movie
<http://www.idirect.com/screen/movs/1984.mov>.

You can subscribe to Todays Papers, which is one of the best news services
around (and it's free), at
<http://www.slate.com/Code/TodaysPapers/TodaysPapers.asp>.

- dan

--
Daniel Kohn <dan@teledesic.com>
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