Average # bookmarks per person in 1996: 36
Average # of sites visited per web session in 1996: 22
Most common problems using the web as cited by websurfers:
1. Speed -- 69%
2. Finding -- 36%
3. Organizing -- 26%
# of HTML authors in 1996: 5.3 million
# of HTML authors as percentage of Web populace: 23%
# of HTML authors currently maintaining over 100 documents: 16%
# of copies of Adobe pageMill sold since 12/95: 30,000
% of all Internet sites Apple claims were created on a Mac: 40%
# of ISPs worldwide in 1996: 1897
# of orders AT&T received in the first month for WorldNet: 212,000
Top 5 ISPs ranked by subscribers in 1996:
1. Netcom - 307,500
2. AT&T - 212,000
3. GNN - 150,000
4. SpryNet - 100,000
5. IDT - 65,000
Number of subscribers to online services in 1996:
1. America Online - 5 million
2. Compuserve - 4.3 million
3. Prodigy - 1.5 million
4. Microsoft - 1 million
According to BusinessWeek,
# of Web sites, 1/1/96: 200,000
# of Web pages, 1/1/96: 20 million
Forecast by market segment in millions of dollars (a/k/a
how to turn a $1 billion industry into a $23 billion industry
in just five short years...), according to Hambrecht and Quist,
a San Francisco-based investment banking firm:
1995 2000
($M) ($M)
Network Services (ISPs) 300 5,000
Hardware (routers, modems, computer 500 2,500
hardware)
Software (server, applications) 300 4,000
Enabling services (electronic commerce, 20 1,000
directory services, web tracking)
Expertise (system integrators, business 50 700
consultants)
Content and activity (online 500 10,000
entertainment, information, shopping)
Total Market 1,170 23,200
Finally, Morgan Stanley assesses daily usage:
(Millions) 1995 2000
Users of PCs 144 225
E-mail 35 200
Net/Web 9 152
Online/hybrid 8 30
All these forecasts suggest that today's Internet is a miniature
model of the communications industry in the next century.
:) Adam