The Internet Index
Number 20
Inspired by "Harper's Index"*
Compiled by Win Treese (treese@OpenMarket.com)
10 October 1997
Percentage of employers who think the Web has raised productivity: 48
Percentage of poster ads with URLs at Boston's Government Center subway
station: 10
Percentage of Internet hosts in the U.S. as of January, 1997: 58
Number of Internet hosts registered in Andorra: 155
Number of web rings (chains of related web sites) listed at webring.com:
18,689
Number of stocks listed in Mecklermedia's Internet Stock Index: 35
Approximate number of page views at Yahoo, in millions per day: 38
Percentage of U.S. public schools connected to the Internet, in 1994:
35
Percentage of U.S. public schools connected to the Internet, in 1996:
65
Percentage of Internet hosts registered in .com: 23
Total number of issued U.S. patents mentioning the word "Internet": 170
Percentage of commercial Web sites attracting advertising revenue: 16
Percentage of people who remember a banner ad from a Web site: 12
Percentage of people who remember a TV ad: 10
Range of prices to reach 1000 adults through Web advertising, in dollars:
40-70
Range of prices to reach 1000 adults through advertising during "Seinfeld",
in dollars: 20-30
Percentage of CIOs planning to increase Internet spending significantly
in 1998: 31
Cost of a virtual plot (with picture) at The Cemetery Gate, in dollars:
50
Copyright 1997 by Win Treese. Send updates or interesting statistics to
treese@OpenMarket.com. "Harper's Index" is a registered trademark of
Harper's Magazine Foundation.
Past issues and citations to sources can be found at
http://www.openmarket.com/intindex/. To subscribe to future
issues of the Internet Index, send a message saying "subscribe"
in the body to internet-index-request@OpenMarket.com.