Excite Inc. Tuesday announced its unduplicated audience reach on the
Internet is at a record-breaking 47.6 percent, according to March
results from PC Meter, the industry-standard for Internet measurement.
The Excite Network consists of Excite, WebCrawler, Excite City.Net and
Magellan. Unduplicated reach is critical for businesses making
decisions and advertising on the web. Overall, both Excite and
WebCrawler ranked as two of the top five web sites, giving advertisers
top reach in different demographic markets. For the full story, see
http://www.merc.com/stories/cgi/story.cgi?id=3261350-2d8
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