sirius competition for debeers:
http://www.siriusdiamonds.com/about.htm
these stones are guaranteed mined in canada. i don't know that debeers can
guarantee that none of their stones are smuggled from siera leone, even by
employing an imprint.
(sirius stones are imprinted with a cute little polar bear.)
In a message dated 3/23/01 5:55:14 PM Eastern Standard Time,
mattj@newsblip.com writes:
<< That, and the fact that they control most of that type of dirt in the
world, creating the most effective cartel today.
Although they're threatened by manufactured diamonds and cheap natural
diamonds (often "blood diamonds", or politically-tainted stones used to
fund violent regimes), they think they can hang on to their high margins
by laser-inscripting the DeBeers name onto stones, guaranteeing their
origin as natural stones mined by respectable people. Their branding goal
is to make "true diamonds" and "DeBeers" synonomous.
-Matt Jensen
NewsBlip.com
Seattle >>
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